Set up event id in Everflow

Purpose:

The purpose of this walkthrough is to show you how to Set up event id in Everflow

Pre Requisites:

Lead capture

There are some ways to define the event id, they are ordered by priority. It means that if you provide all/some of them the first found will be used.

In the editor, you can add a hidden input called ef_event_id (normal event) or ef_adv_event_id (advertiser event) to the Lead form component. Inside put the value of the id.

In the admin, you can go to Funnels > Edit on the desired funnel > Edit on the desired page > Metadata click on the button to add a new record for the key use ef_lead_event_id (normal event) or ef_adv_lead_event_id (advertiser event) and in the value put the id.
In the admin, you can go to Funnels > Edit on the desired funnel > Metadata click on the button to add a new record for the key use ef_lead_event_id (normal event) or ef_adv_lead_event_id (advertiser event), and in the value put the id.
In the admin, you can go to Integrations and click on View configuration in the Everflow card, go to the events tab, and in the Lead capture advertiser event id field put your advertiser event id.

You can define an event id per offer inside the Checkout component within the editor.
Click on Offer hidden inputs, select the offer and click on add hidden field

You can use the key ef_event_id (normal event) or ef_adv_event_id (advertiser event) Inside put the value of the id.

There are some ways to define the event id, they are ordered by priority. It means that if you provide all/some of them the first found will be used.

In the editor, you can add a hidden input called ef_event_id (normal event) or ef_adv_event_id (advertiser event) to the Upsell component. Inside put the value of the id.

In the admin, you can go to Funnels > Edit on the desired funnel > Edit on the desired page > Metadata click on the button to add a new record for the key use ef_upsell_event_id (normal event) or ef_adv_upsell_event_id (advertiser event) and in the value put the id.
In the admin, you can go to Funnels > Edit on the desired funnel > Metadata and click on the button to add a new record for the key use ef_upsell_event_id (normal event) or ef_adv_upsell_event_id (advertiser event), and in the value put the id.

In the admin, go to your products, edit in the desired one.
Click in Metadata
Add new metadata, for the key use ef_event_id_admin(normal event) or ef_adv_event_id_admin (advertiser event)and for the value use your event id. Keep in mind the event that you put here should be defined (in Everflow) in the offer provided in the previous section.

When providing events, multiple conversions can be triggered because the event can be only defined in a product. For example, if you sell an order with 3 products where the third one has a custom event this will trigger two conversions. One using the product 1 and 2 and the base event, and another using the product 3 with the custom event

In the admin, go to your products, and edit the desired one.
Click in Metadata
Add new metadata, for the key use ef_event_id_shop(normal event) or ef_adv_event_id_shop (advertiser event)and for the value use your event id. Keep in mind the event that you put here should be defined (in Everflow) in the offer provided in the previous section.

When providing events, multiple conversions can be triggered because the event can be only defined in a product. For example, if you sell an order with 3 products where the third one has a custom event this will trigger two conversions. One using the product 1 and 2 and the base event, and another using the product 3 with the custom event

There are some ways to define the event id, they are ordered by priority. It means that if you provide all/some of them the first found will be used.

In the admin go to Products > Edit on your desired one > Subscription plans > On the desired one click on the vertical dots > Metadata add new metadata, for the key use ef_subscription_event_id (normal event) or ef_adv_subscription_event_id (advertiser event)and put in the value the id.
Depending on the source of the subscription, it will use the global Funnel/Admin/Shop event or advertiser event id.

Check List: