Events Reported to Facebook from Client and Server Side CAPI
- Fernando Ordoñez (Unlicensed)
- Carlos Lizaola (Unlicensed)
The following is a list of all the events that the WFIO marketing integration triggers when each of them occurs.
Event | Description | Available in Module or Components |
|---|---|---|
wf_add_to_cart | Every time a product or offer is added to the cart. | Shop |
wf_generate_lead | When a customer fills out the lead capture form or when using the checkout form completes the name, last name, email and phone number. | Funnel, Shop, Invoice |
wf_purchase | As soon as an order is processed successfully from a checkout or any upsell form, this event is triggered. | Funnel, Shop, Invoice |
wf_view_item | Once an offer detail or product detail page is loaded using the shop module or when a funnel (cart page) is visited this events is launched. | Funnel, Shop |
wf_survey_start | When the first question of any survey is answered, this event will exist. | Survey Component |
wf_survey_finish | Once a survey is completed (reached the outcome) the event will be reported. | Survey Component |
wf_survey_lead | Whenever a lead is created using the survey form this event will be triggered. | Survey Component |
This list will we updated anytime a new event is added to the integration; many more events will be integrated and the list will grow overtime, many other events will be added soon so keep an eye on this list.